Primeway answers every study lead in under a minute, screens them in a friendly conversation and books the call with your site, so your team only talks to people who qualify.
the AI messages every patient the moment they send the form
screens patients nights and weekends, in plain language
every patient conversation and your team's replies in one place
of contact is checked against the patient's consent first
The problem
Most study leads go cold within the hour.
Coordinators chase voicemails while ad spend climbs and enrolment slips. Primeway reaches every lead in under a minute, screens them in conversation and books the call before anyone on your team picks up the phone.
How it works
Here's what happens to every lead, day or night, without anyone on your team lifting a finger.
Your Instagram, Facebook, Google or TikTok ad links to the study's own page. They read what's involved and fill in a short form, with consent.
Your AI agent messages them on the spot, by name, day or night. No waiting for office hours, no voicemail.
Ava asks the study's questions in plain words and understands everyday answers. Your study's rules decide who qualifies. Medical questions go to your team.
Qualified patients pick a real time from your team's call hours. No back-and-forth, no double-booking.
Every patient, answer and message lands in one place. Coordinators call people who already qualify, and can step into any chat.
Everything in one place
Replies in seconds, screens by chat, books calls, and hands over to your team the moment a medical question comes up. Your team can ask Ava for help too.
Every patient conversation, Ava's and your team's, in one thread per patient.
Five clear steps from new lead to enrolled. Tap to move someone along.
Screening questions, must-pass criteria, scoring and site routing, set up without code. Every study gets its own branded patient page.
Ava books calls inside your call hours. One tap to call, then mark it done or no answer.
See where every lead is, how many qualify and book, and how each study is tracking against its enrolment target.
Who it's for
Fill your studies faster with a coordinator queue that only contains people worth calling.
Run recruitment for many sites and sponsors, each in its own private, branded workspace.
See exactly where enrolments come from and what each one costs, study by study.
Health data deserves more than a checkbox. Protection runs through every layer of Primeway.
Each client's data is encrypted with its own keys and walled off from every other client.
Permission is checked before every message. Opt-outs are honoured everywhere, instantly.
Who did what, when, with before and after values, in a tamper-evident audit trail.
Designed around HIPAA, TCPA and 21 CFR Part 11 expectations from day one.
Pricing
Simple monthly plans. Messaging and extra leads are billed by use.
Create your first study, then tap Experience as a patient to go from ad to booked call yourself.